Latest News
Get the latest news on what’s trending in the domain industry.
How a Renewable Energy Startup Powered Its Success with a Leased Domain
18 Mar 2025
A renewable energy start-up leased Solarmass.com to establish a strong online presence without the heavy upfront investment of purchasing a premium domain. This strategic decision enabled them to allocate resources more effectively while maintaining financial flexibility.
How a Leased Domain Helped Leapyear.io Land a Multi-Million Acquisition
13 Mar 2025
Leapyear.io, a tech start-up focused on data security and privacy, leased the domain Leapyear.com to enhance their online presence. The lease was strategically chosen over purchasing the domain outright, a decision that exemplifies the advantages of domain leasing for start-ups.
From Idea to IPO: How Leasing Supports Startup Success Stories
11 Mar 2025
Startups are built on innovation, agility, and vision—but success in the digital era also demands a strong online presence. From early-stage brand building to scaling operations and attracting investors, the right domain strategy plays a pivotal role in shaping a startup’s growth trajectory. At Blue Nova, we provide cutting-edge domain leasing solutions that empower entrepreneurs to launch, scale, and thrive without the heavy financial burden of outright domain ownership.
Risk-Proofing Your Business: Should You Lease or Buy a Domain?
6 Mar 2025
In today’s digital-first world, securing the right domain is a strategic move that can shape your brand’s success. But should you lease or buy? The decision isn’t just about cost—it’s about managing risk, maintaining flexibility, and making a smart long-term investment.
Authority Building 2.0: Why Premium Domains Are the New Power Play for Industry Leaders
4 Mar 2025
In a world where trust and credibility define market dominance, the battle for authority isn’t just fought with expertise—it’s claimed through digital real estate. The right domain name isn’t just an address; it’s a statement of leadership, a competitive shield, and a growth catalyst.
Unlocking Strategic Growth Through a Domain Lease
2 Sept 2024
A rapidly growing tech startup in the data security and privacy sector leased a premium domain to enhance their online presence. Instead of purchasing the domain outright, they strategically chose to lease it, highlighting the key advantages of domain leasing for emerging companies.
Domain Leasing vs. Domain Purchase: Which Option is Right for You?
26 Aug 2024
When it comes to acquiring a domain name, you have two primary options: leasing or purchasing. Each has its own set of advantages and considerations. Here’s a closer look to help you decide which is right for your business.